I’ve been using Pinterest for quite a few years now, and it’s by far my biggest source of traffic. It’s also one of my favourite social media channels to be a part of. My love of anything Disney has just grown through Pinterest and it’s amazing how much I have learnt pre trips to get more out of our holidays to Walt Disney World. If you’re looking to get more traffic from Pinterest then read on for my tips.
Create Pinnable Images
Pinterest likes vertical images just like the one above. A good size is 735 x 1135, but make it vertical and make it eye catching. I use Canva to create my images, it’s free and easy to use. It’s also great for saving templates so when you create your Pinterest friendly images you can adapt from a template.
It’s also a good idea to have more than one Pinterest friendly image for each of your posts. Try out different styles to see which work on Pinterest, as I find some work better than others. If one particular design doesn’t do well for you then adapt and make some different designs. Just remember to link them back to your blog post not your homepage.
Pinterest’s algorithm changes all the time just to keep us on our toes, however one thing that Pinterest loves is consistency. It’s far better to consistently pin 10 images per day than it is to go on a wild pinning spree two days in a row and then neglect it for three days. There is no set number of pins you should be pinning per day, pin what you have time for. It’s also a good idea to pin content from others as well as your own. The standard rule is 70/30 or 80/20.
Take A Course
I think there is a lot to be said for taking a course to learn new ideas and tips. Pinterest courses are something I have been investing in recently, and the results have been paying off for me. My two favourites so far have been:-
This course shows you how to get more followers, re-pins and traffic from Pinterest. This has been one of the best investments I have made for my blog. The course takes you through 7 modules plus bonuses to teach you how to achieve more page views from Pinterest.
Pinteresting Strategies is an ebook that shows you how you can achieve 200k views per month without relying on scheduling tools. A great investment if you are looking to increase your page views from Pinterest and don’t want to spend money on scheduling tools.
I LOVE group boards because they get my content shown to lots of other people who may not be following me and they can see my pins. It’s important to pin your pins to active group boards and follow the rules of group boards, as they are all different. A great tip to find new group boards is to check your followers in your niche and see which group boards they are in.
Pinterest is a search engine so it’s important to get your keywords right. You should be making sure your keywords for your post are in the pin description as you pin to Pinterest. Make the titles of your boards keyword friendly and your boards will be shown in searches. The more your pins are shown the better chance you have for page views.
If you don’t have time for live pinning or want to try your hand at scheduling, then there are a few tools to help you with this. On my Pinterest account I use Board Booster for looping my pins. Board Booster is a great tool for scheduling pins too, cleaning up duplicate pins and looping your pins around your popular boards. This works really well for me to keep my content being shown on my larger boards such as the Disney World Florida board, or my UK Travel board.
My other scheduling tool that I use is Tailwind. I see Tailwind and Board Booster to have different appeals defending on how Pinterest is working for you. Tailwind has a great feature called Tribes which gets your content out to a lot of other Pinterest users that may not ordinarily see your pins.