I have been working on a goal recently to achieve 5000 Pinterest followers. A goal I have happily just achieved. Pinterest was one of the social media channels I started using sporadically when I first started blogging. I didn’t use it well and I will be completely honest in saying that I didn’t really have a clue what I was doing. After a while of allowing Pinterest to zap my time as I scrolled through finding delicious looking recipes, I forgot all about it. I certainly didn’t use it as a tool to grow my blog.
Pinterest took off for me when I started using it to plan my first Disney World holiday in 2014. I created a board for all things Walt Disney World and learnt a lot about the place we were due to visit. It seems that there are a LOT of like minded people on Pinterest who also love Disney World and my board gathered quite a few followers.
I had always been under the impression that crafts and recipes did well on Pinterest and as I don’t blog very much about either of them, I wondered if Pinterest would be for me. How wrong was I to think like that! Over the years of using Pinterest, I have now learned that Pinterest can work for any niche and if you are showing your passions through your Pinterest boards then people will find you.
My two largest boards are my Disney World board and also my Blogging Tips board. I don’t blog about blogging, but I did use Pinterest a lot in the beginning for learning on how to improve my blog. There is so much information out there that my Blogging Tips board has grown almost as big as the Disney World board.
How I Use Pinterest
After pinning sporadically for a little while, I soon learnt that when I started blogging about Disney a little more after our first holiday that these were pins that people liked to pin. I knew then it was time to sort out my Pinterest focus and work on how to use Pinterest to grow my blog.
I began by creating a board specifically for my blog posts and pinned all of my posts to this board first. From here I would repin out to dedicated boards. This gave a good trail and I knew exactly what I was pinning where to avoid duplicate content. Some of my original images that I was pinning were shocking as they were landscape rather than portrait and the images didn’t have alt tags on them. This is a big work in progress but my blog board is already looking better with each pinnable image I change.
Creating new pinnable images for my blog posts has also helped my following increase on Pinterest. I use Picmonkey to create all of my images, and work with a template size of 738 x 1138 which seems to work for me.
Scheduling My Content
I could spend hours and hours on Pinterest, but that’s never going to be a good use of anyone’s time. I have tried various schedulers for Pinterest over the years, but the ones I have settled on is Tailwind.
I love Tailwind for their tribes features. Tribes are free to use, you don’t need to subscribe to a paid Tailwind package to take advantage of them. If you’d like to try if out you can get a month’s free trial.
Pinterest is one of the big drivers for traffic to my blog so I would be silly to ignore it.
Do you use Pinterest for your blog?